Posts Tagged ‘welcome’
Welcome to IRUS Design!
Small Business Online Solutions -
Search Engine Optimisation, Search Engine Marketing, Email Marketing, WordPress Setup & Customisation.
Having a business website without implementing even the basic Search Engine Optimisation and Marketing techniques makes just as much sense as having a conventional store without any advertising or signs outside. The store is open but people do not come. A Google spider comes along, has a look through the windows and moves away none the wiser – there is nothing to tell it what’s up. You get the idea.
Let’s switch on the outside lights and open all the doors!
There is a solution to the above problem. It’s called Search Engine Optimisation or SEO and the idea of it is to drive organic or non-paid traffic to your website. It is used a lot together with the Search Engine Marketing or SEM – which is all about driving paid traffic to the same destination – your website.
During a day I have a full time job in online publishing and email marketing, but I like to get involved into various interesting small-to-medium scale freelance projects and other activities. I can even draw, how impressive is that?
Search Engine Optimisation and more
If you are interested in Search Engine Optimisation (SEO), Search Engine Marketing (SEM), setting up and running an Email Marketing campaign using a list manager like MailChimp, analysing your web site performance with Google Analytics, increasing your traffic, targeting new visitors and tracking conversions with Google AdWords, earning some extra money with Google AdSense or complete development / re-development of your web site using customised Content Management System like WordPress please contact me and we will talk about it.
WordPress customisation
These days, every website absolutely must have a Content Management System or CMS. There are many various Content Management System solutions available, open source and not – each weird and wonderful – not to mention slightly different. Most popular are probably WordPress, Drupal and Joomla (in no particular order) but these are just a tip of an iceberg.
On this site I use a customised WordPress installation and will gladly recommend it to anyone who’s interested in fast and relatively painless turn-key website setup. The theme has been created using Artisteer - this tool, although not perfect, is quite amazing and extremely easy to use.
