As a result, the site is a customised WordPress installation that took about 3 full days from start to finish.

The e-commerce part of the project was implemented using WP E-Commerce plugin that, although not perfect, was relatively easy to setup. The biggest problem I had with the plugin was related to somewhat out-of-date Australia Post shipping module that still has old postage prices and doesn’t include some of the options such as pre-paid satchels that, in our case, turned out to be a cheaper solution. As version 3.8 is about to be released, I didn’t want to spend too much time fixing this module. At the end, I used the weight rate to calculate the postage cost.

Project also included Search Engine Optimisation, Mailchimp integration, Google Analytics, AdWords campaign setup with Conversion tracking, etc.

Unfortunately, this project has been canned due to supply problems. Too bad.